Bloom — Styling and visual identity for a debut artist

For Amara Rey’s debut as a solo artist, we developed a brand identity that captured her expressive, ethereal sound and bold presence. From visual styling to launch visuals, the goal was to create a coherent look across her EP cover, press imagery, and digital assets.

We worked closely with Amara to shape a narrative through visual storytelling, blending soft textures with sharp silhouettes and confident type. The result is a debut that doesn’t just introduce an artist — it announces a vision.